Personal Brand Building for Beginners

Learn how to build and manage your personal brand.


Your personal brand is a powerful tool in today's digital world.

It can open doors, create opportunities, and help you stand out in a crowded market.


With this course, you will:

  • Understand the importance and role of personal branding in today's digital age.
  • Understand how to define your authentic personal brand that aligns with your career goals.
  • Learn to use online platforms like LinkedIn, Twitter, TikTok, and YouTube for personal brand management.
  • Master content creation strategies and blogging/vlogging techniques.
  • Learn to manage your online reputation and handle negative feedback.
  • Get insights into low-cost strategies for boosting your online presence.
  • Learn how to balance personal brand management with other responsibilities.
Who This Course Is For
Wherever you are in your professional journey, your personal brand can be your greatest asset. Start building a strong online presence that works for you around the clock. This course was built for:

Recent College Graduates: Land your dream job right out of school! This course will guide you on how to present yourself online and offline, helping you stand out in the competitive job market.
Job-Seekers: Are you on the hunt for a new job? Build a powerful personal brand that recruiters can't ignore. Learn how to highlight your strengths and capabilities to catch the eye of hiring managers.
Mid-Career Executives: Ready to take your career to the next level? A strong personal brand can give you that edge you need to stand out in your industry and achieve your career goals.
Career Changers: Changing careers or industries? Your personal brand will play a critical role in your transition. Learn to rebrand yourself effectively for your new career path.
Consultants & Freelancers: Want to attract more clients and contracts? A strong personal brand is like a magnet for opportunities. Use our strategies to position yourself as a go-to expert in your field.
Small Business Owners: Want to boost your business with your personal brand? Learn how to align your personal brand with your business brand to build trust, attract more customers, and drive growth.

What You'll Get When You Enroll:

  • In-depth modules covering all aspects of personal brand management.
  • Hands-on activities and practical exercises to apply your learnings.
  • One-on-one personalized consulting and feedback sessions.
  • A final project to consolidate your learning and get constructive feedback from experienced mentors.
  • Continued learning resources and support to keep your personal brand updated as your career evolves.

Your Instructor


Danica Niki Radisic
Danica Niki Radisic

Radisic founded Krazy Fish Media in 2010 and has consulted for small businesses, startups, and multinational companies for over 20 years. A natural communicator, known for her sharp mind and ability to get a message across with absolute clarity, she is fluent in English, Portuguese, Serbian, Spanish, Italian and French, and has experience in markets in North America, Europe, and Asia.


Course Curriculum


  1. Introduction to Personal Brand Management
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  2. Identifying Your Personal Brand
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  3. Tools for Managing Your Personal Brand
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  4. Content Creation and Strategy
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  5. Managing Your Online Reputation
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  6. Keeping Up With the Interwebs
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  7. Your Personal Branding Strategy
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
Talk to us! In some cases, we may offer a refund. Before we do though, let's have a conversation to see whether we can figure out what went wrong.

Invest in your future now. More visibility = more opportunities = more influence. Picture yourself being sought after as an industry expert, commanding higher fees, attracting premium opportunities. That's the power of a strong personal brand.

Get started now!